Information Integrity in climate change matters

Tackling mis and disinformation and enhancing transparency

This solution area involves (1) enforcing transparency in ads and platforms to expose misleading content, (2) boosting media literacy so individuals can resist false narratives, and (3) strengthening governance to safeguard open, reliable, rights-based public discourse.

How this solutions relates to the action agenda

Axis: Unleashing Enablers and Accelerators including on Financing, Technology and Capacity-Building

Key Objective: Information Integrity in climate change matters

Why it matters

Tackling mis- and disinformation and enhancing transparency on climate is crucial because (1) it restores integrity of public information ecosystems, building trust in institutions through diverse, accountable sources and open governance; (2) it empowers societies via media literacy, enabling people to spot and resist false climate narratives; and (3) it strengthens institutional capacity—through oversight and accountability—to preserve free expression while protecting social cohesion, public health, and climate policymaking.

Sources:

UNDP - What is climate misinformation and disinformation and how can we tackle it (2025) – https://climatepromise.undp.org/news-and-stories/what-are-climate-misinformation-and-disinformation-and-how-can-we-tackle-them

UN DGC & Purpose (2024) https://www.purpose.com/case-study/verified

G20 (2023) https://www.un.org/en/climatechange/page/g20-leaders%E2%80%99-summit-brazil-un-and-unesco-launch-global-initiative-information

UN Global Compact & Ad Net Zero (2024–2025) https://adnetzero.com/wp-content/uploads/2025/06/GlobalMediaSustainabilityFrameworkV1.2.pdf

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